GARDENERS won the competition to design the concept for Frankfurt/RhineMain’s application to become the 2010 European Capital of Culture. Following the withdrawal of Frankfurt/RhineMain’s application for political reasons, Kulturinitiative RheinMain formed a new alliance. Since 2006 KulturRegion FrankfurtRheinMain has been in charge of promoting cultural richness within the region. We revised the logo accordingly.